This blush balm blends easily into the skin, providing a natural, radiant finish. Its moisturising formula is enriched with ingredients that leave cheeks with a healthy flush and a subtle glow. Perfect for everyday use, the Soft Blush Balm is easy to apply and blends effortlessly, allowing you to build the intensity you desire. Ideal for carrying in your bag, this blush is the perfect solution for a quick pop of colour at any time. With a matte finish, it is recommended for combination skin. With a 12-hour wear time, it is paraben-free, vegan and cruelty-free.